To encourage the creativity, many attempts were made and many tools were created such as brainstorming. Steve Jobs recommended the use of psychoactive substances. However, the current state of knowledge about the human brain and psyche does not foresee the creation of methods that give good and reproducible results on demand. Therefore, observation and control […]
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Revealing big words: Innovation
The word “innovation” has recently become very popular and seems to be one of the most overused business terms: there are technological innovations, policies supporting innovation and even innovative television productions. There are many definitions of the term “innovation”, but they all refer only to the creativity and ingenuity of individuals. Nothing more confusing. The word “innovation” was used for […]
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